From SEO to AI Discovery
How B2B brands get found in the age of ChatGPT, Gemini, and Perplexity.
Your buyers have started asking AI tools the questions they used to Google. This is a practical, no-fluff session for B2B SaaS teams who want to understand exactly how ChatGPT, Gemini, and Perplexity decide what to cite and what to do about it before competitors figure it out first.
Led by Amplio Luma’s fractional CMO team, it replaces theory with a framework attendees can apply the same week.
6
Workshop modules
5
AI engines covered
100+
Companies scaled
1
Take-home framework
What This Workshop Covers
Six modules, one working framework
Why Search Is Splitting
Google's ten blue links vs. the single AI-generated answer and what it means for the B2B pipeline.
How AI Engines Choose What to Cite
The real mechanics behind ChatGPT, Gemini, and Perplexity's source selection.
Query Fan-Out
How one buyer question expands into a dozen AI sub-queries and why that matters for content.
Entity & Content Signals
What "citable" content and consistent brand entities actually look like to an AI model.
Your AI Discovery Roadmap
A live framework attendees apply to their own brand immediately after the session.
Live Walkthrough & Q&A
See a real AI Citation Readiness Audit in action, then get your questions answered.
Ideal Audience
- B2B SaaS founders
- Marketing heads
- SEO teams
- Demand generation leaders
- Product marketers
Built from real client audits
- A mental model for how AI engines select and cite sources
- A framework to map their own brand's "prompt universe"
- A checklist to start improving AI visibility within 30 days
- Direct exposure to a real audit walkthrough
Format & Delivery
Built to fit your team
Why This Workshop
Not a generic AI training
Buyers are already asking AI
Every framework taught comes directly from live AI Citation Readiness Audits we run for B2B and SaaS clients.
Led by a fractional CMO
Delivered by senior marketing leadership with 20+ years building B2B revenue engines.
Built for B2B, not consumer brands
Every example is built around long, complex B2B buying journeys.
Immediately actionable
Attendees leave with a framework and worksheet they can apply the same week.
Bring this workshop to your team
Whether it’s an internal training session, a conference talk, or a community meetup, we’ll tailor the workshop to your audience.
Frequently Asked Questions
FAQ
Who should attend this workshop?
B2B SaaS founders, marketing heads, SEO teams, demand generation leaders, and product marketers.
Is this available virtually or only in person?
Both delivered as a virtual session, an in-person team workshop, or a conference/community talk.
Can this be customized for our team or industry?
Yes. The core framework stays the same; we tailor examples to your specific market and buyer profile.
Do you provide take-home resources?
Yes, attendees receive the workshop slides and a prompt-universe worksheet template.